What Robert Kiyosaki Has Learned From Working With Donald Trump

"You never use your money, all you do is apply a brand to it."
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According to financial author Robert Kiyosaki, author of  Why the Rich Are Getting Richer, your personal brand is where the money is, even if you're not slapping your name on buildings or books.

Kiyosaki stressed that even though products change over the years (like Amazon, Facebook, etc.), the fundamentals remain the same. Robert Kiyosaki is also the author of the eponymous financial book Rich Dad, Poor Dad.

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This article was written by a staff member of TheStreet.