What Is Lemonade?

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Lemonade  (Lemonade)  has had a great run on stock market since its debut this year. 

If you are wondering what this company does, get ready to take a sip...of insurance.

Lemonade is an online insurance company that offers renters, homeowners and pet health insurance. It’s a fairly new company that started in April 2015.

Daniel Schreiber and Shai Wininger co-founded the company. Schrieber was co-founder of Alchemedia Inc., a software company, which was later acquired by Finjan Software. Wininger co-founded Fiverr  (FVRR) - Get Report, a popular market place for freelancers.

Both entrepreneurs are known for their different approach to doing business. 

"Forget everything you know about insurance" is the first thing customers see in their company's website. They also introduced artificial intelligence and chatbots to offer services to their customers.

Fairly a new company, it did not take long to go public. Amidst the coronavirus pandemic, it debuted at the New York Stock Exchange on July 1, 2020.

After opening for trading at $29 per share, the company’s shares easily surpassed $100 this year.

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