Wal-Mart Sows Wild Oats in Deal that Makes Organic Food Cheaper

Wal-Mart is trying to make eating healthy easier for Americans -- by making it more affordable. The retailer said on Thursday that's reached a deal with organic foods brand Wild Oats to sell the company's products at lower prices. Wal-Mart said prices of Wild Oats products will be at the same level as typical grocery items and at least 25% below the price point of national organic food brands. Wal-Mart said 91% of its shoppers would consider buying affordable organic products.

Brittany joined TheStreet.com TV in November 2006 after completing a degree in Journalism and Media Studies at Rutgers College. Previously, Brittany interned at the local ABC affiliate in New York City WABC-TV 7 where she helped research and produce On Your Side, a popular consumer advocacy segment.