Skip to main content

Wait, Google Was Almost Called What?

Publish date:
Video Duration:

While you're still reacting to news that Alphabet unit Google has reportedly caught the interest of U.S. antitrust regulators, let's take a step back to determine how Google became the search giant it is today. 

In 1996, Stanford University PhD students Larry Page and Sergey Brin started the research project that would become search engine giant Google (GOOGL) ...if only your grad school thesis proved so lucrative. 

The two devised a system that analyzed relationships among websites rather than counting how many times  search terms appeared on the page, which was the standard of the time. Referring to how their search engine used backlinks to gauge the importance of a site, they gave it the unfortunate nickname, "BackRub." 

Fortunately, they eventually changed the name to Google, playing off the misspelling of googol: the number one followed by 100 zeros.

And it's a good thing because can you imagine "BackRubbing" yourself?

Skip the Google search. Alphabet is Real Money's stock of the day. Check out the latest analysis and insight on the stock here

Go Behind the Label of the big tech companies | More videos on our Youtube Channel


Related Videos