Uber Could Be Valued at $40B Following New Funding Round

Despite recent controversies, Uber continues to drive growth. The mobile car booking service is reportedly on the verge of raising funding that would value the company at $40 billion. The deal has yet to be finalized but T Rowe Price Group is being named as a potential new investor. Fidelity Investments, already an Uber investor is also being touted as a contributor to the latest funding round. If Uber manages to close the deal the company's value will have more than doubled since June. A $35 to $40 billion valuation would park Uber alongside companies such as Salesforce and Delta Airlines. The car service is now active in more than 220 cities worldwide.