Ah, Tiffany & Co. (TIF - Get Report) Who doesn't love the sparkling jewelry? After all, a diamond is a girl's best friend. And the companies founder got it right when he introduced the diamond ring as part of the wedding ritual. Add to that all of the nostalgia captured in classic films like Breakfast and Tiffany's and Sweet Home Alabama.

Tiffany & Co. reports its earnings on Wednesday, Nov. 28, 2018. You can read the latest here.  First, watch the video above as TheStreet's Behind the Label takes a closer look at the company's history.

  • 1837: Tiffany was founded by Charles Lewis Tiffany and John B. Young in Brooklyn as a 'Stationery and fancy goods emporium."
  • 1845: The first mail order catalogue known as the 'Blue Book' was published.
  • 1853: Charles Tiffany took control of the store and established an emphasis on jewelry.
  • 1886. The diamond wedding ring was introduced.
  • 1940. Tiffany's flagship store opened, it was the home of many movies including Breakfast at Tiffany's.

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