Subaru's Biggest Challenge: Keeping up With Demand
Subaru says its biggest challenge right now is keeping dealers stocked with enough inventory to meet demand. The Forester is down to a 14-day supply.
Subaru says its biggest challenge right now is keeping dealers stocked with enough inventory to meet demand. President Tom Doll says, 'our demand could be higher if we could simply get the cars.' Doll says Subaru is trying to get additional capacity at its plants. The Forester is down to a 14-day supply. Other models are at a 25-day supply, substantially less than other automakers. On Thursday, Subaru unveiled the 2015 Outback which Doll says, 'picks up where the 2014 leaves off.'
