Staples Focuses on Businesses With Rebranding, New Order System
Staples is trying to further grow its business client base, by rebranding its business-to-business division.
Staples (SPLS) is trying to further grow its business client base, by rebranding its business-to-business division. The company is now calling the division Staples Business Advantage. The company has also unveiled Staples Easy System, which makes ordering products and services easier for business clients. ‘It’s an entire system that businesses can use to order anytime, anywhere on any device,’ explained Shira Goodman, President of North American operations for Staples. ‘It really brings the ease that we love as consumers to the workplace, and gives businesses the control they need to manage their spend.’ The Staples Easy System, which is currently in testing, is designed to remember past customer orders and anticipate their future needs.
