After the latest round of earnings from PayPal (PYPL) , take a rewind to when TheStreet's founder and Action Alerts Plus charitable portfolio manager Jim Cramer got a little insight into the strategies the payment services company is cashing in on. 

At TheStreet's Investor Boot Camp back in May, Cramer interviewed PayPal CEO Dan Schulman and he talked about how giving people choices has helped the company grow.

PayPal has seen a decrease in calls into its customer service department as well as an acceleration of user engagement as a result of giving people more choices.