Online Beauty Became $1.2 Billion Industry in 2016

Digital beauty sales rose 14% year over year in 2016: one in every five beauty purchases online was made through Amazon Marketplace.
Author:
Publish date:

Online beauty became a $1.2 billion industry in 2016. Cosmetics companies such as Estee Lauder (EL) - Get Report have been expanding their e-commerce efforts, while Amazon (AMZN) - Get Report gains market share. Digital beauty sales rose 14% year over year in 2016: one in every five beauty purchases online was made through Amazon Marketplace, according to new research released this week from data analytic firm 1010data.

This article was written by a staff member of TheStreet.