National Tequila Day: 5 Biggest Tequila Brands

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Tequila, salt, and lime. If you're a person who drinks alcohol, that's a simple three-ingredient recipe for a very good time.

On National Tequila Day, here are the most popular Tequila brands of 2019, as judged by the number of 9-liter cases sold.

  1. Jose Cuervo - 7.3 million
  2. Patron - 2.8 million
  3. Sauza - 2.2 million
  4. Don Julio - 1.7 million
  5. El Jimador - 1.4 million

Fourth-place Don Julio is owned by beverage company Diageo and fifth-place El Jimador is owned by Brown-Forman. In 2019, Don Julio saw its sales increase 14.5%, the most of any major tequila brand.

Tequila sales have been on the rise in 2020 amid the pandemic. According to Nielsen, U.S. tequila sales in April 2020 were up 60% year-over-year.

In 2019, global volume sales of Tequila and mezcal rose by 6.6%, according to Euromonitor International.

TheStreet's Jim Cramer, who owns a Mexican restaurant in Brooklyn, New York called Bar San Miguel, has said in the past that he's a big fan of tequila.

"People are saying Guinness vs. whiskey for St. Patrick’s Day—I own Bar San Miguel," Cramer said. "I'm talking about mezcal vs. tequila and I don't care about these other things."

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