The stock was falling 3.32% to $202.89 Tuesday, after the fast-food giant missed earnings and revenue expectations for the third quarter.
Before we dive into the positives, here were the results:
Earnings per share came in at $2.11, missing Wall Street's estimates of $2.21. Total revenue was $5.4 billion, missing analysts expectations of $5.5 billion. U.S. same-store-sales growth was 4.8%, missing expectations of 5.2%.
But one reason for the miss is reflective of one of the company's long-term strengths.
Tech and Digital
The company said one reason, of several, for the earnings miss was heavier upgrades to technology.
McDonald's has advanced in-store technology that improves speed and efficiency and it also has a strong focus on its app, through which it delivers mobile orders. One theme in restaurants and fast-food has been that the tech focused chains largely see strong results.
McDonald's shares are up 18.75% year-to-date, roughly in line with the broader U.S. market, but still a decent gain. Chipotle (CMG) - Get Report , which had a strong digital focus is up 92% on the year, of course with other factors contributing to that gains as well. Starbucks (SBUX) - Get Report has a heavy focus on tech and digital improvements and is up 32% this year.
McDonald's posted global same-store-sales growth of 5.9%, versus expectations of 5.6%.
U.S. revenue only comprises roughly 36% of revenue, leaving the other 64% to the international stage. Investors would certainly be happy to see the global business thrive, as the company counts on the larger segment for a huge portion of results.
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