From Yoga Studio to Yoga Pants to an Athleisure Empire: A History of Lululemon

While you're working on pronouncing the name, go behind the label and learn the history of Lululemon  (LULU) - Get Report .

Before launching the yoga pants trend, Lululemon had small...and obvious beginnings. 

In 1998 Lululemon's founder, Chip Wilson, launched the company in Vancouver, British Columbia, selling yoga-inspired, technical athletic apparel and promoting active lifestyles. 

Over the years it evolved from a design studio by day and yoga studio by night, to a standalone store in 2000. Lulu's key competitors include Under Armour (UAA) - Get Report and Nike (NKE) - Get Report , among others. 

In July 2019, Lululemon will open a flagship "experiential" store in Chicago - offering food, drinks, fitness classes and a meditation room, in addition to apparel sales.

Premium Pick: Choppy Market Action on Hong Kong News

Latest News: Three Things Coca-Cola's Doing Right and What That Means for the Stock

Apple News: Apple's iPhone Launch -- 3 Key Things to Know

Ask the Expert: How to Use the Trade War to Make Money

TheStreet Explains:What Are Gross Margins?

Subscribe to our Youtube Channel for more videos : Listen our latest Podcasts on Soundcloud

Catch Up: Today's Top News Videos Below