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KIND Executive Chairman: Success Starts With 'Best-in-Class' Supply Chain

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The consumer has been in hyper-focus since the beginning of the pandemic as life as Americans knew it--going out to restaurants and bars and even going grocery shopping--was suddenly shut down as the U.S. raced to get the coronavirus infections under control. 

"The pandemic has clearly accelerated the trend towards an ever-increasing focus on health and wellness. We believe there is likely to be an increased commitment to personal well-being and active lifestyles with health becoming a major new priority.In fact, a recent study by food giant Archer Daniels Midland found several behavioral shifts that consumers have already made during the pandemic. These include eating to improve mental health, increased interest in personalized nutrition and willingness to spend more on health and wellness related items," UBS wrote in a recent note on the consumer during the coronavirus pandemic. 

Daniel Lubetzky, executive chairman and founder of KIND, joined TheStreet to discuss how consumer habits have changed since the beginning of the COVID-19 pandemic. 

Watch the video above for more.

You can follow Jim Cramer and Katherine Ross on Twitter at @JimCramer and @byKatherineRoss. Read more from Katherine Ross here.

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