Jim Cramer on Estee Lauder: Swallow Your Pride and Come In
Looking at Estee Lauder (EL) - Get Report?
Jim Cramer is feeling positive about Estee Lauder due to the fact that Americans not only have to look good in their Zoom meetings, but also have to treat the skin reactions to wearing a mask constantly.
But from a stock perspective, when is the right time to buy shares of Estee Lauder?
"In the "Lightning Round" segment of Mad Money Thursday night, Jim Cramer was bullish on a number of stocks including Estee Lauder EL. We last recommended EL back on May 4, writing that "The charts and indicators for EL are constructive and aggressive traders could probe the long side risking a close below $160. The $210 area is our target," wrote Real Money chartist Bruce Kamich.
"Continue to hold longs recommended back in May. Raise stop protection to a close below $214. The $292 are is our next price target," he continued.
Jim Cramer, when asked when would be the right time to buy Estee Lauder said that he thinks that investors have to "swallow [their] pride and come in."
You can follow Jim Cramer and Katherine Ross on Twitter at @JimCramer and @byKatherineRoss. Read more from Katherine Ross here.
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