It's a Mickey Mouse Approach to Business for Ethan Allen

Ethan Allen hopes to attract new customers in a challenging retail environment with its Disney furniture collection.
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Ethan Allen  (ETH) - Get Report  has officially launched its Disney (DIS) - Get Report  furniture collection, which the furniture company's CEO Farooq Kathwari says will help broaden his company's customer base by bringing young families in to the stores. Kathwari says while Ethan Allen hasn't made formal projections, initial sales for the line could range between $25 million and $100 million. Kathwari, who also serves and president and chairman, says he does see higher business costs this quarter and next, related to the Disney line and other business initiatives, but margins will remain strong. Kathwari says overall, consumers have been cautious about spending, but Ethan Allen did report higher says in its latest quarter. Kathwari also commented on the election of Donald Trump, and his proposal to revamp the tax code. Kathwari said a reduction in his company's 36% corporate tax would enable Ethan Allen to better compete overseas. TheStreet's Rhonda Schaffler has details from the floor of the New York Stock Exchange.