Is Black Friday the Best Day to Shop For The Holidays?

Millions of Americans will likely head to their local retailers on Friday to try and take advantage of sales, but not every item will be a great deal.
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Millions of Americans will likely head to their local retailers on Friday to try and take advantage of sales, but not every item will be a great deal. WalletHub's latest study finds that for shoppers looking for the best deals, Macy's (M) - Get Report , Stage and J.C. Penney (JCP) - Get Report will likely offer average discounts of nearly 63%. But, not everything will be on sale. About 17% of items will actually be more expensive on Black Friday than they currently are on Amazon.com (AMZN) - Get Report . If you have video game lovers on your shopping list, video games (software only) will offer the most value relative to their current prices. The worst deal on Black Friday: jewelry.