Inside the 'Underground Culinary Tour': Fine Dining With a Side of Data

The rise of food-specific television shows and celebrity-chefs like Shake Shack's Danny Meyer has raised the bar for restaurant consumers. Here's how restaurateurs are using technology to keep up.
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Technology and the use of "big data" has recreated the dining experience, says Damian Mogavero, author of The Underground Culinary Tour. The rise of food-specific television shows and celebrity-chefs like Shake Shack's (SHAK) - Get Report Danny Meyer has raised the bar for restaurant consumers. And restaurants better deliver or they will go under. Mogavero also explains why eateries from McDonald's (MCD) - Get Report to high-end gourmet restaurants need to build a better smartphone app or Web site in order to interact with customers on a deeper basis.