Here's Why Pandora's Revenue is About to Soar
Pandora CFO Mike Herring talks about why the music company unveiled in-car advertising and how this makes cars the next big connected device.
Pandora unveiled in-car advertising at CES to allow advertisers to have better targeting, and get a better return on investment. CFO Mike Herring talks about what led to this decision, as cars become the next big connected device. TheStreet's Chris Ciaccia reports from Las Vegas.
