GoPro Touts Content Ahead of Thursday's IPO, Set to Trade on Nasdaq

GoPro's IPO will make history once the stock debuts on the Nasdaq.
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GoPro's IPO will make history once the stock debuts on the Nasdaq Thursday. GoPro will be the largest stock debut by a consumer-electronics company in more than 2 decades. The company is the largest producer of wearable cameras but wants Wall Street to view it more as a media company. Some analysts on Wall Street are embracing the idea. Charlie Anderson from Dougherty & Company initiated coverage of GoPro with a 'buy' rating and a $28 a share price target, higher than the expected IPO range of $21-$24 a share. GoPro is slated to start trading on the Nasdaq Thursday under the symbol G-P-R-O. TheStreet's Susannah Lee reports from Wall Street.