Even With No Thanksgiving, Black Friday Shopping Thrives Overseas
Black Friday is the largest shopping day of the year in the U.S., but it's also a major shopping day overseas, even though Thanksgiving is an American holiday.
Black Friday is one of the largest shopping days of the year in the United States, but it's also a major shopping day overseas, even though Thanksgiving is a U.S. holiday. According to global e-commerce company Borderfree (BRDR), 2013 cross-border spending was 330% higher on Black Friday than the average shopping day during the year. Plus, U.S. retailers are marketing to international customers, contributing to the rise in sales, as global shoppers seek doorbuster discounts. TheStreet's Scott Gamm speaks with Borderfree CEO Michael DeSimone to talk about the state of the global consumer amid the the start of the holiday shopping season.
