With the recent launches of Apple TV+ from Apple (AAPL) - Get Free Report and Disney's (DIS) - Get Free Report Disney+, some are worried about the potential threat these new entrants pose to Netflix (NFLX) - Get Free Report .
And while that may be a legitimate concern, there's certainly room for all three players to grow their streaming businesses.
One key dynamic that could make a difference for each player is that the type of content might matter as much as the total amount of content. And that could be especially true in Disney's case.
"The major new entrants are Apple TV+ and Disney+ [and] obviously Disney+ has a huge amount of content -- hundreds and hundreds of shows and movies and some original series," said TheStreet's Tech Editor Nelson Wang. "Apple TV+ has a lot less original content, but they will be building that up over the time. The landscape, the way this is going to change is that people are probably going to be subscribing to multiple new services rather than just one or two."
And here's where Disney can enjoy some real differentiation.
"As far as Netflix goes, there's a bit of a threat just given how popular Disney+ is likely to be particularly with families, with kids or people who are fans of franchises such as Marvel or Star Wars," said TheStreet's Tech Columnist Eric Jhonsa. "But at the same time...the fact that it doesn't have any 'R' or 'MA'-rated material -- that could limit the amount of damage on Netflix. Also, Netflix is just making massive global content investments. They're going to spend about $15 billion on content this year globally, and that includes a lot of international content that includes a lot of niche content. So a lot of their investments are geared towards things might not directly compete against Disney+."