Walt Disney (DIS - Get Report) shares are inching towards their all-time highs after the release of the newest Avengers movie.

Investors reacted to a recording-setting weekend at the box office for its blockbuster film "Avengers: Endgame."

The latest in the Marvel Studio's series, which features comic book heroes such as Thor, Iron Man and the Hulk, took in more than $1.2 billion in ticket sales over the weekend, according to company estimates, with more than $350 million booked in North America alone. The three-hour film, which debuted in China on Wednesday of last week, has also taken in more than $330 million in ticket sales from China.

"Kevin Feige and the Marvel Studios team have continued to challenge notions of what is possible at the movie theatre both in terms of storytelling and at the box office," said Disney Studios chairman Alan Horn. "Though 'Endgame' is far from an end for the Marvel Cinematic Universe, these first 22 films constitute a sprawling achievement, and this weekend's monumental success is a testament to the world they've envisioned, the talent involved, and their collective passion, matched by the irrepressible enthusiasm of fans around the world."

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