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Crunch's Biggest Competitor Isn't Peloton, It's This Streaming Service

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Do you work out, bro?

Crunch's CEO Jim Rowley is welcoming Peloton to the markets as the at-home fitness company gears up for an initial public offering (IPO).

"We don't see Peloton really as a competitor. We see it as a compliment. We know that a lot of our members, they can't get to the gym every day. So they have something like Peloton in their home. But it doesn't offer weight training. It doesn't offer a lot of the community aspect of things. So we really see it as a compliment," said Rowley.

When asked who his biggest competitor is, Rowley gave an answer that might surprise some. 

"Our real competitor, to be honest with you, is Netflix (NFLX) - Get Netflix, Inc. (NFLX) Report . I mean, imagine people that are bingeing all day watching television, spending their weekends on the couch, and then they have, you know, the food delivered to their home and so forth," said Rowley.

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