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Could Roku Ultimately End Up Streaming Failed Quibi Content?

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Popular online streaming content provider Roku  (ROKU) - Get Roku, Inc. Class A Report is reportedly in advanced talks to purchase the short-from content catalog of high-profile but failed Quibi.

The Wall Street Journal reported on Monday that Roku was in advanced talks to buy Quibi's content catalog as the short-form streaming service winds down its operations.

Under the terms the companies have discussed, Roku would acquire rights to Quibi’s library, people familiar with the matter told the Journal. 

Quibi, which was founded by movie mogul Jeffrey Katzenberg and led by former Hewlett-Packward CEO Meg Whitman, raised $1.75 billion with an ambitious plan to develop high-end content for mobile phones. But the service, which launched in April, never gained traction, mostly because it's on-the-go format didn't mesh with the pandemic's stay-at-home activity. 

Among the 10-minute shorts in its library: “Most Dangerous Game,” a thriller about human-hunting; “Dummy,” a series about a talking sex doll; and “Murder House Flip,” a fusion of home-improvement programming and true-crime shows.

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