Club Nintendo Rewards Program to Be Replaced With New Loyalty Program

Nintendo is discontinuing its Club Nintendo rewards program and will replace it in the U.S. with a new customer loyalty program at a date to be announced. Members of Club Nintendo earned 'coins' by registering products or completing surveys. They could exchange those coins for downloadable games, posters, or character figures. Japan's Nintendo said Tuesday that Club Nintendo members in the U.S. and Canada can earn additional coins through March's end and redeem them through June's end. The ability to make a new Club Nintendo account will end on March 31. Nintendo's video gaming products include Wii U, Wii, Nintendo 3DS and Nintendo DS.