CBS Looks Overseas After Adding Millions of Subscribers
COO Joseph Ianniello declared its 8 million subscriber goal by 2020 "conservative"
CBS Corp. (CBS) - Get Report on Monday, Aug. 3, said its digital subscription platforms will amass more than 4 million total subscribers in 2017. And COO Joseph Ianniello declared its 8 million subscriber goal by 2020 "conservative" on an investor conference call Monday.
For CBS, which gets most of its revenue from its network and TV studio, that's found money. Though Netflix remains the global leader in digital video subscribers at more than 100 million, CBS has been able to build businesses that can provide some stability as advertising sales fluctuate and cable TV operators lose subscribers, CBS CEO Leslie Moonves said on an investor conference call on Monday.
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