Let's talk cannabis.
Investors sometimes forget that legal cannabis comes in all forms. Among the fastest growing forms is cannabis-infused or CBD beverages.
Jim Cramer, TheStreet's founder and Action Alerts Portfolio Manager tackled the topic in today's Cramer Live show.
The Cannabis Beverage Boom
So, just how big could the cannabis beverage get? Well, it got a nice bump on 420. That's according to Real Money's Debra Borchardt. According to her article, Everything Cannabis Investors Need to Know About This Year's 420 'Holiday', sales of beverages on 420 rose 149% in 2018 -- making it the fastest growing form factor for the holiday.
Watch the video above for more.
Zev Fima, Action Alerts Plus Research Analyst
Let's talk cannabis real quick.
Jim Cramer, TheStreet Founder and Action Alerts Plus Portfolio Manager
Oh man, big, big, big. Okay. Here's the deal with cannabis. Bruce Linton in the balcony today on CNN. Bruce Linton is the major proselytizer for cannabis. Now, why do I say that? Because Canopy bought Acreage. Now remember it's a right to buy because there's issues, legal issues, but Constellation has been on a tear. All right, see, but you start getting the chicken way to play this issue and Altria Group a little bit less with Cronos. I suggest I look, I happen to really like Canopy.
But the main thing is that canopy is drug and canopy is recreational. The recreational part is going to be run by constellation. That's the beverage part and the drug parts can be run by by canopy. That's a winning combo.