Business of Brackets: Fans Bet on Kentucky, Duke in March Madness
More than 60 million Americans are expected to fill out NCAA March Madness brackets this year, something fans will tell you is serious business. TheStreet's Brittany Umar finds out what strategies people are using when selecting teams and which teams are popular picks to win in the end. With some choosing to take mostly highly-seeded teams all the way and others looking for Cinderella stories and major upsets, teams like Kentucky and Duke are popular picks to win no matter the strategy. But with surprises in the tournament every year, fans will be glued to the games -- which is ultimately expected to cost American companies an estimated $1.9 billion in lost wages this year, according to job placement firm Challenger, Gray & Christmas. /// Can you beat TheStreet.. at basketball? Jim Cramer and our Wall Street pros will post their brackets on ESPN. Take them at www.thestreet.com/espn. Password: Thestreet2015.









