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High Fashion on a Zoom Call? Badgley Mischka on COVID-19's Impact on Fashion Industry

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If this were a normal year, the fashion industry would be a couple of months out from New York Fashion Week. 

But, alas, this is not a normal year. This means that New York City wasn't hustling and bustling back in September to put together fashion shows that dazzled spectators.

And this also means that Badgley Mischka, which is known for its beautiful evening wear, was forced to swap out a fashion show for a movie showcasing its runway show.  

Mark Badgley and James Mischka joined TheStreet to talk about the impact that COVID-19 has had on the fashion industry, how it's impacted Badgley Mischka's supply chain and what it's been like to operate a fashion company remotely. And, of course, what it's been like to combat Zoom fatigue. 

“We often get inspired by our travels, but this time we couldn’t travel at all,” said Badgley on Badgley Mischka's website “So we started thinking about the places we haven’t been to but have always wanted to visit.”

Watch the full interview above for more. 

You can follow Katherine Ross on Twitter at @byKatherineRoss.

Read more from Katherine Ross here.

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