Tim Cook has become the highest profile business CEO to come out as gay. The Apple chief executive made a public declaration in Bloomberg BusinessWeek on Thursday, saying he hoped the acknowledgment could help others. Cook wrote in the column that his decision to come out publicly was not an easy choice but that he was proud to be part of a company that embraces creativity and innovation. He said that being gay was among the greatest gifts God had given him and pledged to continue as an advocate for equality for all people. The Apple executive stressed the importance of embracing people's differences and added that his focus remained on being the best CEO he could be.