Alibaba Is Going for the Gold in Partnership With the Olympics
You'll be hearing a lot more from Alibaba come 2018.
In Davos, Switzerland, Alibaba (BABA) - Get Report announced a 12-year partnership with the International Olympic Committee. Without taking a check from the IOC, Alibaba will provide an assortment of cloud services, digital media technologies and an e-commerce platform for Olympic-licensed products. Alibaba will receive advertising rights and promotional use of Olympic marks and imagery.
This article was written by a staff member of TheStreet.
