Activision Is a 'Great Name in a Rapidly Growing Industry,' Cramer Says

Activision has become a powerhouse player in the video game and eSports industries, which makes the stock a buy.

Author:: TheStreet Staff
Publish date:: Jan 12, 2018 9:17 AM EST

Activision Blizzard (ATVI - Get Report) is poised to score some major gains from the "eSports bonanza" and changing trends in the video gaming industry -- making the stock a clear buy, says Jim Cramer.

The video-game publisher is quickly becoming a core player in the world of competitive-video gaming, as the Overwatch League -- its global eSports league -- officially kicked off on Wednesday night. The first event of the season was streamed on Amazon's (AMZN - Get Report) gaming platform, Twitch, and attracted more than 400,000 viewers. The season has four five-week-long stages where 12 teams compete in Activision's Blizzard Arena in Burbank, Calif.

"This eSports bonanza is key to our theory about why the stock's a buy, as one of the biggest factors causing us to select Activision over other game developers such as EA or Take-Two is that we believe Activision is doing the most in terms of creating a real eSports league, one structured similar to traditional sports leagues," Cramer said during a private conference call with members of his Action Alerts PLUS club for investors.

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