A True Believer in TrueCar: A Disruptive Force in Auto Sales

Breakout Stocks & Trifecta Stocks Portfolio Manager Bryan Ashenberg, CFA, offers viewers his take on TrueCar. Ashenberg says he is a true believer in TrueCar, which is held in Breakout Stocks and has been a strong performer. Ashenberg remains bullish on the name. November new car sales figures have just recently hit the market with estimates for a November SAAR of 17.2 million, which is the best November result in a decade! The domestic auto industry continues its rebound and TRUE is a solid way to play the trend. TrueCar accounted for 3.7% of new cars sold in the third quarter, up from 2.6% last year. TrueCar is disrupting the way cars are sold. Through it has more than 9,000 active dealer partners, the company gives consumers a negotiation-free experience and makes pricing transparent. The company provides guaranteed upfront pricing by showing consumers the dealer’s price on the car they want and what other consumers in their local area have paid on the same car and nationally as well.