Coca-Cola's (KO) Super Bowl LII commercial emphasizes diversity and inclusion, which is part of their new marketing platform.
Evenryone has to bring their "A-game" because the soda wars are on! While Coke's stock is up 3.4% year-to-date and up about 19% for the year, PepsiCo (PEP) basically has been flat, but was up 20% over the last year,
And then there's a new beverage giant in town. Dr Pepper Snapple Group undefined announced a merger with Keurig.
So game on.
For more on diversity and inclusion, check out this #AlphaRising column and this column on black history on Wall St.
And watch more interviews from CEO's, Celebrities and Newsmakers on YouTube:
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