If the beer world has a holiday, the Super Bowl is it.

And man, could they use a little tailgate to spike sales right about now.

In the year ended Jan. 28, 2017, beer sales grew only 2.1%.  That's actually the slowest pace of expansion in the past four years, according to Nielsen Ratings analysts in the 2017 report State of the U.S. Beer Market. 

 And with that, Anheuser-Busch Inbev (BUD) , which has the rights to be the exclusive nationally advertised alcohol brand, is hoping its Medieval "Ye Olde Pep Talk" may be just the motivation buyers need.

But the stock is up just over 2% year-to-date and a mere 1% over the last three years.

So maybe this Bud's not for you anymore.

Dilly Dilly.

For more food and beverage videos, subscribe to our YouTube channel here:

Watch More with TheStreet:

 

More from Video

Video: Here Is Why Carvana Isn't Worried About Amazon

Video: Here Is Why Carvana Isn't Worried About Amazon

Video: What Oprah's Content Partnership With Apple Means for the Rest of Tech

Video: What Oprah's Content Partnership With Apple Means for the Rest of Tech

REPLAY: Jim Cramer on the Markets, Oil, Starbucks, Tesla, Okta and Red Hat

REPLAY: Jim Cramer on the Markets, Oil, Starbucks, Tesla, Okta and Red Hat

Flashback Friday: The Market Movers

Flashback Friday: The Market Movers

This Could Be the Summer of Hard Seltzer

This Could Be the Summer of Hard Seltzer