Surprised by the lack of a line at the Apple (AAPL) store? Looks can be deceiving.
According to a survey of people planning to buy an iPhone in the next 12 months, 25% planned on purchasing an iPhone X and 38% an iPhone 8/8 Plus.
Demand will be split between the 8/8 Plus and the X, and more customers are buying their phones online or via Apple's upgrade program.
The analyst also noted that the line at Apple's flagship New York City store on Fifth Avenue for the newest iPhones have already declined from 1,880 people in 2014 to 650 in 2015 and just 400 last year.
The NYC Apple Flagship is also under construction, so that might also have something to do with the lackluster lines.
Watch More with TheStreet:
- Domino's CEO: Artificial Intelligence and Technology Grows Employment
- Here's Why the S&P 500 Could Be Headed to 2,700 by Year's End
- T-Mobile and Sprint Will Have to Overcome These 4 Things in Order to Merge
- 5 Insanely Good Fall Travel Deals