Earnings Season kicks into high gear this week, with the Big Banks and Tech dominating as the Industrials start to roll out on Friday. Economic Data includes reports on the Consumer, Housing and Manufacturing. Key names scheduled to report earnings in the Financial space include: Citigroup, JP Morgan, Goldman Sachs, Bank of America and Morgan Stanley. Tech highlights are: Yahoo!, Google and IBM. Antoine Gara, Financial Services Specialist at TheStreet, expects Morgan Stanley to have the strongest report, but reminds investors that revenue among the Financial sector is where the focus will be. Jill Malandrino reports in NYC.