Coming off of one of the strongest years for IPO listings since the start of the recession, 2014 is likely to be another busy year for consumer-related companies heading to the public markets to seek capital, says Bob McCooey, Head of Listings at Nasdaq OMX. Following the IPO successes of Potbelly, Fairway, Sprouts and Noodles & Co., more high-growth regional players will be using their IPO as a marketing tactic as they expand across the country.

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