shares were enjoying a second straight day of steady gains Tuesday, as renewed buyout speculation boosted the online advertising company.
Shares were trading at $24.23 Tuesday afternoon, up more than 18% since Friday's closing price of $20.48. A Merriman Curran Ford analyst cited a rumor that
AOL unit was pursuing the company, according to the
. The analyst said, however, that a deal was unlikely.
The company has long been a favorite of takeover speculators. Shares soared in May, after a flurry of
strategic acquisitions in the online advertising space. That's when
for $6 billion in cash, just weeks after
for $3.1 billion.
spent $300 million on BlueLithium.