secured a place in Europe's mobile media delivery market with Wednesday's $57 million cash purchase of
The closely held Poole, Dorset, U.K.-based software shop develops applications allowing wireless telcos to sell users access to content like images and music as well as advanced services on their cell phones.
Qualcomm says it plans to blend Elata's content delivery software with its own Brew platform for data and media services available on new-generation wireless networks. Elata also boasts a suite of digital rights protection software that can allow carriers to sell licensed media like song downloads.
, a big third-generation, or 3G, wireless telco in Europe, as one of its customers.
Qualcomm shares were down 13 cents to $40.12 in late-morning trading Wednesday.