priceline.com (PCLN) was up 15.1% in after-hours Island trading after it announced that Chairman Richard Braddock has been named CEO and Jeffrey Boyd, the current COO, has been named president. They replace President and CEO Daniel H. Schulman.

The online travel company said in a statement that "this management realignment was in the best interests of priceline.com and its shareholders" as it drives toward profitability.