will go itself one better.
The handheld maker announced today that it will be known as palmOne, after its proposed spinoff this fall of PalmSource, makers of Palm OS platform software. The name
palmOne will reflect the company's handheld computer hardware and software business and encompass the subbrands Zire and Tungsten, as well as Treo, upon the completion of the planned acquisition of
, also expected this fall.
"Palm created an entirely new category when it delivered the first successful handheld computers in history," said Todd Bradley, Palm Solutions Group chief executive officer. "PalmOne builds on the brand promise and popularity of the Palm name, while indicating our intention to continue to be the driving force of innovation."