It's true -- all of it. And then some.
One day after Fortune reportedIBM (IBM) - Get Report was in talks to acquire Ustream, IBM did indeed announce the acquisition to help its Cloud platform give IBM's customers more capabilities with video.
IBM did not disclose terms of the deal, but Fortune reported the deal was expected to cost IBM around $130 million in cash, plus other potential earnouts.
San Francisco-based Ustream, which has offices around the globe, allows its clients to live stream everything from keynotes to concerts, with clients ranging from Facebook to NASA to Samsung and more. As part of the deal, Ustream will join IBM's newly- created IBM Cloud Video Services unit, led by Braxton Jarrett.
Ustream competes in the live streaming business with Twitch, which Amazon (AMZN) - Get Reportacquired in 2014 for a purchase price of $970 million in cash. Alphabet's (GOOG) - Get Report (GOOGL) - Get Report YouTube unit has also been experimenting with live streaming services.
"Video has become a first-class data type in business that requires accelerated performance and powerful analytics that allows clients to extract meaningful insights," said Robert LeBlanc, Senior Vice President, IBM Cloud in a statement. "Aligning our expansive video and cloud innovations into an integrated unit will create opportunities for clients to take advantage of this medium in the most strategic way possible."
Along with Ustream, IBM's recent acquisition of cloud computing company Clearleap will be a part of the IBM Cloud Video Services unit. They will also join recent IBM acquisitions Asper and Cleversafe, as well as other assets from IBM's research and development portion of the company to help complete the unit.
The acquisition announcement continues to highlight that IBM is focusing on the cloud to help lead the company towards growth, albeit slowly.
Cloud-based revenue for the Armonk, N.Y.-based IBM grew 57% year-over-year (on an adjusted basis) to $10.2 billion, but that's still a small portion of the company's overall revenue, which totaled $81.7 billion in 2015.
IBM is transitioning toward its strategic imperatives -- cloud, analytics, mobile, social and security -- and these segments are growing faster than the overall business. They now account for $29 billion in revenue, or 35% of the company's overall revenue in fiscal 2015, but investors are getting impatient with the company's progress.
Shares have fallen nearly 20% over the past year and CFO Martin Schroeter recently said 2016 earnings would be sharply lower than expected, with the company earning "at least $13.50 a share," compared to the $15 a share Wall Street analysts were expecting.