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(IBM) - Get Free Report

third-quarter results are expected to provide yet more evidence of the firm's



The tech bellwether posts its results after the market closes Thursday, and investors will be keen to see whether the company continues its margin expansion.

IBM has been one of the success stories of the economic downturn, pushing margins up at a time of tight IT budgets. The company's operating margin, for example, is


to grow to 18.5% in 2009 from 16.1% last year thanks to its software and services divisions.

The company is also expected to widen its profit. Analysts surveyed by Thomson Reuters are expecting third-quarter revenue of $23.38 billion and earnings of $2.38 a share, compared to sales of $25.3 billion and earnings of $2.04 a share in the same period last year.

IBM also


its profit forecast for 2009 and 2010 recently, which followed strong


numbers. In its second-quarter results, IBM boosted its pre-tax margin by four points, its biggest margin improvement since it sold off its PC business to


in 2005. Despite seeing revenue dip 3% year over year, the firm also expanded its gross margin by two points.

"We expect IBM's financial performance for the September '09 quarter will be similar to that of the recent past," wrote Brian Marshall, an analyst at Broadpoint AmTech, in a note earlier this week. "In other words, we expect solid performance on the bottom-line driven by lower headcount (especially on the IT service side), tight cost controls and a focus on strategic revenue."

The tech bellwether, however, looks set to face an onslaught from rival


(ORCL) - Get Free Report

, which plans to use its eventual



acquisition to


IBM in servers and databases.

IBM will also be hoping to emulate chip giant


(INTC) - Get Free Report

, which blew past analysts' estimates in its own

third-quarter results

Tuesday, fuelling more talk of a

tech recovery


As the world's largest chipmaker, Intel's numbers helped


stocks Wednesday, although the firm warned that


enterprise spending could last through the fourth quarter.

IBM's results should offer more insight into enterprise spending, and the tech giant may also provide an update on its acquisition strategy. As M&A activity

ramps up

, IBM is expected to be one of the sector's biggest buyers. With $12.5 billion in cash exiting the second quarter, the server and software specialist has already opened its wallet, spending $1.2 billion to


data mining company


in July.

IBM's stock has risen more than 50% this year as investors have warmed to the company's margin story and aggressive

cost controls

, and it is expected to continue its



Despite this performance, however, Broadpoint AmTech analyst Marshall feels that other tech stocks may offer better long-term upside to investors.

"Without question, IBM continues to 'separate the wheat from the chaff' and is distinguishing itself as one of the best run companies in the world," he wrote. "However, we currently prefer long exposure to IBM's business partners


(NTAP) - Get Free Report




due to higher earnings leverage in CY10 and superior risk/reward profiles."

IBM shares fell $1.71, or 1.3%, to $126.64 in recent trading Wednesday.

-- Reported by James Rogers in New York