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NEW YORK (TheStreet) -- Google (GOOG) - Get Alphabet Inc. Class C Report lifted tech and the broader market this week; its stellar third-quarter earnings report Thursday followed Intel's (INTC) - Get Intel Corporation Report somewhat sunny day Tuesday, when the chipmaker reported its first $11 billion quarter.

At the end of close Friday, Google's 10% jump helped lift the


33 points, or 1.4%, to close at 2,468.

Google stock hit $600

for the first time in pre-market trading Friday on news that it blew past profit targets by nearly $1. The search giant posted adjusted earnings of $7.64 a share up from the $5.89 in the year-ago quarter and 97 cents above the $6.67 analysts were looking for.

Google made huge gains in its display-advertising business, reporting that the sector was on track to pull in $2.5 billion over the next year. While Google execs didn't reveal much about future plans for its market share-climbing Android, they did say that the OS offers a much wider search-ad opportunity than Google enjoyed on desktops. "If you assume that search monetization on handsets will become equivalent to PCs and then eventually exceed it, which is my personal view, then it should be highly lucrative," CEO Eric Schmidt said.

Google closed up 11% Friday, jumping more than $60 to $601.45.

Intel also reported good numbers

, beating third-quarter EPS estimates by two pennies at 52 cents, and noting that revenue came in at $11.1 billion, slightly above the $11 billion analysts called for. Besides upping its fourth-quarter outlook slightly to $11.4 billion, Intel also announced gross margins of 66%, in-line with company guidance.

While Intel's report of increased corporate buying bodes well for the tech sector overall and somewhat illustrates a creeping return of a better economy, the chipmaker did see slight weakness in demand for consumer PCs, which analysts attribute mostly to the rise of


(AAPL) - Get Apple Inc. Report

iPad, which continues to erode the sales of notebooks and netbooks.

The sentiment was echoed again late Wednesday with

TheStreet Recommends

Gartner's PC sales forecast

, which noted that while worldwide PC shipments increased 7.6% in the third quarter, the increase was well below the expected 12.7%

Intel stock ended the week flat Friday, closing at $19.32.

Monday saw a very big day for


(MSFT) - Get Microsoft Corporation Report

: The company launched

Windows Phone 7

on nine handsets, to what seemed like little fanfare.

The solid phone lineup, which included sleek smartphones from






, will be sold at


(T) - Get AT&T Inc. Report

starting on November 8. While the phones feature a likable, distinct user interface and most of the top apps found on competing OS, Windows Phone 7 seem devoid of any big "wow" factor.

Microsoft shares ended the week up 31 cents at $25.54.

On October 28,

Verizon (VZ) - Get Verizon Communications Inc. Report will start selling Apple's insanely popular iPad

. While not quite the Verizon iPhone announcement that everyone's waiting for, it could be the start of what would likely be a lucrative relationship for both companies.

AT&T, which holds an exclusive contract for the iPhone, will no longer be the sole wireless carrier for the iPad. (Following the Apple, Verizon announcement, AT&T came out with its own, noting that the iPad will be also be available in AT&T outlets for the first time.)

The Verizon iPad, which comes in just the Wi-Fi flavor, will sell for $630 to $830.

The deal also introduced a new player to the mobile device mix:



, maker of Verizon's hotspot device.

In weird tech news, reports circulated late Wednesday that



and a group of private equity investors might buy



, following a

Wall Street Journal

story. While details are thin,

the story

caused Yahoo's stock to spike 13.11% in pre-market trading Thursday.

Reports gauging the likelihood of the reverse scenario --

Yahoo taking over AOL

-- crossed the wires early Friday. Yahoo closed Friday up 32 cents to $16.25 while AOL was up nearly 50 cents to $25.44.

Tech's Week Ahead

Monday kicks off a big week for tech earnings:


reports its September quarter earnings after market close, as does slow-and-steady bellwether


(IBM) - Get International Business Machines Corporation Report



will be live-blogging Apple's earnings call; the blog kicks off about 3:45 p.m. ET, numbers cross the wires shortly after 4 p.m. and the webcast starts at 5:00 p.m. ET. Tune in and feed us your comments and questions.

AT&T, Verizon, Yahoo and a host of security stocks that have recently been eyed as acquisition targets also report throughout the week.

--Written by Maggie Overfelt in New York.

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