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) --



on Wednesday launched its online music service as it tries to keep up with








in the music and entertainment space.

Dubbed Google Music, the service allows users to upload up to 20,000 songs from their personal music collection for free to any device, including their computer, Android phone or tablet. Users can access the service from their PC using the Web, but must download a Music app from the Android market to listen to songs on their tablet or phone.

Customized playlists are synchronized across devices, meaning you can create a playlist from your computer and listen to it on your tablet. In addition, Google Music can build playlists for you based on songs in your collection it thinks go well together.

The highlight of Google Music: integration with Google+, which will allow users of the social network to share music with one another and listen to entire albums for free via streaming.

Google Music, originally launched in May in Beta-mode and limited to 1 million customers, is now open to everyone in the U.S.

On Tuesday, Apple launched its iTunes Match service, which lets users store their music collection in the cloud for $25 a year.

Amazon earlier this year announced a cloud-based service called Cloud Player, allowing people to store music and video online and access it through their Android-based smartphone or computer.

And Facebook has been active in the music space, integrating streaming services




into its platform.

Shares of Google fell 0.3% in after-hours trading on Wednesday to $609.95.

-- Written by Olivia Oran in New York

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