Fitbit (FIT) - Get Report shares were little changed after hours on Wednesday after the fitness- and healthcare-wearables company reported a wider third-quarter net loss and an adjusted deficit that matched analysts' estimates.
The San Francisco company posted a loss of 20 cents a share compared with a penny a share in the year-earlier quarter. The adjusted loss for the latest period was a dime a share.
Revenue fell 12% to $347.2 million from $393.6 million.
A survey of analysts by FactSet produced consensus estimates of an adjusted loss of 10 cents a share on revenue of $345 million.
"In the third quarter we continued to make good progress shifting our business towards the faster-growing smartwatch category with the introduction of Versa 2, expanding Fitbit Health Solutions," and launching the Premium service, Co-Founder and CEO James Park said in a statement.
Fitbit Premium is a paid membership that "uses consumers' unique data to deliver personalized actionable guidance," the company said.
The revenue decline reflected a 12% drop in pricing while devices sold were flat with a year earlier. The company sold 3.5 million devices at an average $96 each.
Revenue was divided 60% in the U.S. and 40% internationally. U.S. revenue fell 10% and international revenue gave up 14%.
Active users rose 9% from a year earlier.
Fitbit said that because of the pending acquisition by Google, it does not plan to hold an earnings call or to provide guidance toward future results.
Alphabet is a holding in Jim Cramer's Action Alerts PLUS member club.