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Comverse Technologies (Nasdaq:CMVT)


will reward outstanding salespersons, promised the company's chief executive Zeev Bregman after the company announced a second-quarter loss on Tuesday.

In a letter to employees, Bregman described a six-month campaign to boost sales, with the active support of the Israeli technology firm's management.

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The sales staff were given goals in all the 17 areas in which Comverse is active. Rewards for excellence will be granted on a quarterly basis, Bregman wrote.

The company, which sells voice messaging systems, will also release weekly comparisons of its sales staff in order to enhance competitiveness, he added.

Comverse reported losing a net $12.7 million for the second quarter, or 7 cents per share excluding nonrecurring items. Wall Street had predicted a loss of 12 cents per share. A year ago the company netted $50 million, or 28 cents a share, but lost $8.2 million in the first quarter.