The cable companies estimate the investment in the new telephony network at NIS 760 million.

The companies believe that they will be able to acquire an 11% segment of the local telephony market within several years, Ma'ariv reports.

The plan has in recent days been presented to the heads of the cable companies ahead of its presentation to the Antitrust Authority.

Meanwhile, Ram Belinkov, who is designated to serve as CEO of the merged cable companies, has presented the plan for shareholders approval. This follows the demand by Antitrust Commissioner Dror Strum for an explicit commitment by the shareholders to support the project. Belnikov's commitment that the merged cable company is to enter into the telephony market is in itself insufficient.

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